MSc Marketing, ex-VP Growth
Theo
Growth, Sales & Marketing · 10 years in go-to-market
Fees
Availability
Accepting new clients
Turn off and the calendar shows a waitlist instead of open times.
Profile bio
Toolkit
How Theo works
The tools this specialist runs, the plan templates they start from, and real examples of the work.
Theo's tools
Funnel conversion model
Computes stage conversion and cost per acquisition.
Channel scorecard
Computes fit, cost, time-to-signal per channel.
Pipeline capacity planner
Computes leads needed to hit the revenue target.
Plan templates · 2026 figures
Funnel diagnosis
Where leads leak and what to fix first.
90-day growth plan
Two channels, tested messages, weekly targets.
Case studies
Leads but no closes
Situation: 340 monthly leads, 2% close rate, no defined sales process.
Work: Added qualification criteria, scripted discovery, set a five-touch follow-up cadence.
Outcome: Close rate to 7.8% on the same lead volume.